Oferta pracy


E-commerce Brand Experience Strategist

Pathfinder 23

Did you know how much E-commerce may help you to future-proof your career?

Brands are beginning to understand that having a dedicated approach to E-commerce is a must!

Brand-building in E-commerce is still a niche, but this won’t last forever. While E-commerce has been booming for quite some time, brand-building in E-commerce still seems to be something of a niche. Many major brands still have lots of basics to fix in their E-commerce presence, such as assortment availability and product content. Moving further: brand-driven, sales-focused activations are nearly non-existent. In fact, 360-degree campaigns most often lack an E-commerce component, which makes them in reality more like 270-degree campaigns. Sometimes it’s glaringly obvious that brands simply lack a dedicated E-commerce strategy, and any growth is more incidental, or natural, than actively driven. From our agency viewpoint, we can clearly see that brands are beginning to understand that having no dedicated E-commerce approach is no longer an option. We’re seeing the number of dedicated E-commerce budgets and E-commerce specific briefs grow rapidly and clients are setting up teams devoted to E-commerce in their internal structures. Learn how to fix the basics and how to amplify a brand’s digital and offline communication in E-commerce and you’ll be the hero that the digital marketing industry is looking for.
Read the whole article here:

Your mission, if you choose to accept it, will be:

  • Development of Strategy department offering and methodologies
  • Create content recommendations for the needs of E-commerce - product cards, landing pages, educational content, and other types of content visible in the E-commerce channel
  • Representing Agency and building relationship with key stakeholders from client
  • Crafting strategies, frameworks and guidebooks
  • Development of content and communication strategies for E-commerce
  • Analysis of E-commerce content, brands’ ecosystem and communication in E-commerce
  • Development of activation concept for brands in E-commerce
  • Constant cooperation with all departments in order to ensure smooth operations
  • Development in the strategy department, knowledge on the limitations and functionalities of E-commerce platforms in the area of content
  • Sharing insights and learnings within Strategy department
  • Create content recommendations for the needs of E-commerce - product cards, landing pages, educational content, and other types of content visible in the E-commerce channel 

What you’ll need to succeed:

  • E-commerce / Digital - related experience (content, activations, running own shop, etc.)
  • Digital native – knowing well what’s happening in the digital world in terms of trends and possibilities
  • Creative and innovative approach towards challenges
  • Presentation & storytelling skills
  • You can build a partner relationship, not only with customers but also with colleagues
  • You are passionate about the world of E-commerce and you would love to develop in this field
  • Fluent English 

What makes this a great career opportunity?

  • Unique chance of working on the verge of brand, agency and E-retailers
  • Learning from the best E-Commerce experts in Poland
  • Unique chance of leading the Brand experience strategy for one of the biggest brands in the industry
  • Working on a global level and multiple local markets
  • Key role in an amazing team with big freedom and room for development 

Our recruitment process:

  • Phone interview with our recruitment team to match your expectations vs. potential role → ask about everything!
  • Online Interview: meet the team!
  • Homework online presentation: Topic of the presentation is always related to E-commerce so you will be able to experience what we are doing here and learn more about it
  • Welcome on board! 

Pathfinder 23 in a nutshell:

At Pathfinder 23 (PF23) we define our mission as #brandbuilding in #ecommerce.

We strive to combine art with science and use creative and technological potential to design and implement the most efficient #pathtopurchase scenarios.

Our team has unique experience in delivering complex E-commerce projects in EMEA, NA, and LATAM. #globalecomm

Our combined experience covers cooperation with over 50 #topbrands and over 300 e-retailers globally.

PF23 is part of Brand New Galaxy (BNG), an independent platform integrating smart business solutions from the areas of marketing and technology.

Click "aplikuj" button and send us a few words about you – we do love to read about it!

Thank you and see you!

Best regards,
Recruitment Team from Man on the Moon ;)